SEO Specialist Apply Now
Experience - 3-4 year
Location - Bangalore
Responsibilities
● Lead keyword research & competitor analysis to identify search opportunity trends.
● Oversee content creation that is informative, engaging, and SEO-optimized.
● Optimize website content (product pages, categories, blogs) for targeted keywords and user experience.
● Develop and implement a data-driven strategy to acquire high-quality backlinks from relevant websites and blog publications.
● Conduct technical audits using website analysis tools like Google Search Console, Screaming Frog, etc, to identify and address crawl errors, indexation issues, and mobile-friendliness.
● Monitor website traffic, and analyze key SEO metrics (organic traffic, conversions, rankings), using tools like Google Analytics, Google Search Console, Semrush, etc.
● Collaborate with the business team to gather and prioritize business requirements and work with the product team to develop SEO-focused platform features.
● Work on link building
Qualifications:
- Minimum 3-4 years of experience in SEO & digital marketing preferably within the e-commerce industry. Proven track record of successfully implementing SEO strategies and driving organic traffic growth. Strong understanding of SEO & ASO best practices, including keyword research, on-page optimization, link building, and technical SEO.
- Excellent analytical skills with the capability to interpret and effectively communicate SEO data through dashboards using Microsoft Excel or Google Sheets.
- Experience working with SEO/ASO tools like Google Search Console, Semrush, Ahref, etc.
- Familiarity with Google algorithms and updates
- Excellent written and verbal communication skills.